Glastonbury 2010: Guardian Guide

I know it is a little bit late but I made a few posters fro Glastonbury. These posters were actually made on my Art Foundation course at BCU. Our brief below was fairly open brief which instead of being a breath of fresh air, most found daunting.

Brief: "You have been commissioned to create the front cover publicity material for the Guardian Lounge and the Glastonbury Festival 2010. This will include designs for the front cover of the Guardian Guide, Flyers, Pass Badges and other items for the interior of the lounge."

Research: I began my research by looking at past issued of the Guardian Guide. I observed, analysed an critiqued the different covers looking at the design aesthetics of each piece, their purpose and effect on the audience. Many things had to be taken into consideration such as the size of the magazine (roughly A5), target audience, existing fonts and logo.

Ideas: I began to brainstorm possible solutions to the problem using a mind map. Focusing more on quantity of ideas and generating a large amount regardless of weather they could be executed kept the process free and open. Once I has several ideas down I began to look at the swiss deign movement, retro design, the work of James White and color psychology.

Glastonbury 2010 Kinetic Type from Omari McCarthy on Vimeo.

Grade Received: Merit

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Project 52

Project 52 is personal project by Omari McCarthy. Coming soon.

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Made in the Midlands Exhibition

Yesterday was the Made in the Midlands winners Exhibition is Snow Hill train station in Birmingham City Centre. The of myself and fifteen other students from Birmingham Institute of Art and Design (BIAD). I was the only Diploma student that won the rest were all Degree students. It was a good day and I handed out several business cards that I designed (see my first business cards) to some of the coordinators of the exhibition as well as the students. Our work will be featured in the Metro and on the BIAD website. There were rumors about turning the work into postcards, a collective book and being featured in the Creative Review, but these are just rumors. The co-ordinators will get back to us as to the exact date all of the work will be published. I am very grateful for this exposure where ever it may lead to. I also have an exhibition of my Final Major Project on the 16th June that is open to parents, teachers and the general public. As I am pretty confident in my work I am sure I will have a good grade. Seeing as I was given an unconditional offer to Falmouth University the grade is irrelevant but I am aiming for a distinction just to prove to myself that I can do it.

(Me and 15 other students at BIAD that were chosen in Snow Hill station)

(Me posing for the photographs that will be in the Metro and online)

(The poster that was chosen to feature in the exhibition)

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Falmouth University... Here I Come!

I was given an unconditional offer to Falmouth University for which I am grateful. Some of the work that was featured in my portfolio can be viewed here. I will be doing a BA (Hons) in Digital Animation in September 2010 once my Art & Design Foundation couse is finished on 16th of June 2010. I will admit Falmouth was not my first choice because of its distance but because the couse is very good I applied and am so grateful for the acceptance. Below are images of the postcard I received through the post. I have decided to post it here because of the quality of the design on the postcard. it is simple and yet is able to convey everything about the university and choice i've made. I a looking forward to university in September although I am concerned about the distance.

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My First Business Cards

As I will have a press shoot at my 'Made in the Midlands' exhibition in Snow Hill train station from tomorrow I thought it would appropriate to get some business cards designed. There will be press there but I am unsure as to how many. I got 20 printed and below are photographs I have taken of them. This is part of a larger project called I_AM_THE_BRAND.

Business Card Mock Up

To see the full project 'Click Here'.

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Lady Gaga: Alejandro

Lady Gaga premiered her new video Alejandro was the 305th person to view it in the world. I have to say when the video began I was impressed by the lighting and the direction. But as it went on I just found it plain wired. I began to focus less on the music ad more on the video trying to make sense of what was happening. If feels as though producers have spent a lot of money on what i essentially an 8 minute empty video. I have not learn anything and I am no closer to discovering who this 'Alejandro' character is. However this video does not reflect Lady Gaga's true talent as I would applaud all of her previous songs. Click Here to Read More..